simon sterland

Simon Sterland ( Creative Writer )

“If Necessity is the Mother of Invention, then Laziness and Convenience are being DNA tested in the custody battle over who is the Father”

Before committing to Rhetoric’s Marketing and PR services, you might like to know a little about me, the man behind the company.

With reference to my quote above, invention and creativity are at the heart of everything I do. I have a varied and vast amount of media experience across the board, from working in Public Relations to “Behind the microphone” broadcasting.

Diageo-brandsMuch of the past quarter of a century has been spent working in PR, both externally for agencies and internally for United Distillers, the former spirits division of Guinness ( now Diageo ). During that time I was privileged to be involved in the marketing and promotion ( including sponsorship ) of dynamic, high profile brands like Gordons Gin, Smirnoff, Johnnie Walker and Bells Whisky, and Pimms to mention a few.

My eclectic roles in public relations, mean that I have an immense amount of experience and expertise in marketing and promoting not just blue chip corporate organisations and their brands, but also small to medium sized enterprises.

I have also spent a number of years, working on the other side of the fence promoting some of the largest national and regional newspaper groups – United Provincial Newspapers ( Flagship – The Daily and Sunday Express ), Northcliffe ( owned by DMGT / Daily Mail Group ) and Yorkshire Post Magazines.

Daily ExpressDaily Mail

In between times I have found time, to be a presenter on commercial radio in the East Midlands.

Having worked on both sides of the media fence, as a supplier and purveyor of information, news and entertainment, I am in a unique position to have experienced a duality of roles as game keeper and poacher.

In essence this means that I understand the both the needs of the commercial enterprise, and the requirements and criteria of the print and broadcast media.

I can bring all of that to your door of your office or boardroom at a very affordable price.

I hope that you will give me an opportunity to help promote your business and brand.

If you wish to discuss how your business can benefit from Rhetoric’s services immediately from today, call me now on 0843 289 5320 OR alternatively drop me an e-mail simon@rhetoric-artofpersuasion.com

If not, I look forward to hearing from you in the near future.