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	<title>RHETORIC The Art Of Persuasion</title>
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		<title>Top Five Tips for using Market Research as a foundation for a PR Story</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/top-five-tips-for-using-market-research-as-a-foundation-for-a-pr-story/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/top-five-tips-for-using-market-research-as-a-foundation-for-a-pr-story/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 09:13:28 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Marketing for Blue Chip Companies]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Marketing for SMEs]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>
		<category><![CDATA[PR /Press Releases]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1902</guid>
		<description><![CDATA[Last month the Propaganda blog reported on a fantastic PR story released by Young Mamalade and Halfords built around some interesting market research the two companies had undertaken in tandem. The PR story / press release that emerged from their market / scientific research centred on the fact that driving with a heavy cold can [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/top-five-tips-for-using-market-research-as-a-foundation-for-a-pr-story/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Ten Tips on how to make the Press Release the perfect SEO vehicle for your Website</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/top-ten-tips-on-how-to-make-the-press-release-the-perfect-seo-vehicle-for-your-website/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/top-ten-tips-on-how-to-make-the-press-release-the-perfect-seo-vehicle-for-your-website/#comments</comments>
		<pubDate>Sat, 14 Jan 2012 16:56:40 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>
		<category><![CDATA[PR /Press Releases]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1867</guid>
		<description><![CDATA[The Internet has resurrected the press release and given it a second wind. The press release is as valid today in the Digital era alongside Google and Social Media as it was when TV and Radio came along to challenge the supremacy of Newspapers and the print media in the 1930s and 1950s. Today the [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/top-ten-tips-on-how-to-make-the-press-release-the-perfect-seo-vehicle-for-your-website/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When looking to create a good PR story, think strategically but outside the box</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/when-looking-to-create-a-good-pr-story-think-strategically-but-outside-the-box/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/when-looking-to-create-a-good-pr-story-think-strategically-but-outside-the-box/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 14:34:06 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Marketing for Blue Chip Companies]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Marketing for SMEs]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>
		<category><![CDATA[PR /Press Releases]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1835</guid>
		<description><![CDATA[This is the best PR story of 2012 so far. Although we are only a week into the New Year, I very much doubt whether it will be bettered throughout the rest of the year, on a number of levels!! The PR story released by Young Mamalade and Halfords to the media via the Press [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/when-looking-to-create-a-good-pr-story-think-strategically-but-outside-the-box/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When using Twitter to help market your business, observe protocol &amp; use it as PR tool</title>
		<link>http://www.rhetoric-artofpersuasion.com/marketing-for-small-businesses/when-using-twitter-to-help-market-your-business-observe-protocol-use-it-as-pr-tool/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/marketing-for-small-businesses/when-using-twitter-to-help-market-your-business-observe-protocol-use-it-as-pr-tool/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 16:25:56 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1813</guid>
		<description><![CDATA[When using Twitter to help market your small or medium size business, treat this social medium with care and respect the Twitter laws of protocol and etiquette. You should take a subtle PR approach to Twitter, not a Direct sales approach. If you apply this approach, Twitter is a fantastic social network that can be [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/marketing-for-small-businesses/when-using-twitter-to-help-market-your-business-observe-protocol-use-it-as-pr-tool/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Explanation of the difference between a press release, editorial and an advertorial</title>
		<link>http://www.rhetoric-artofpersuasion.com/pr-press-releases/explanation-of-the-difference-between-a-press-release-editorial-and-an-advertorial/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/pr-press-releases/explanation-of-the-difference-between-a-press-release-editorial-and-an-advertorial/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 15:37:41 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Advertorials]]></category>
		<category><![CDATA[Editorials]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[PR /Press Releases]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1802</guid>
		<description><![CDATA[At Rhetoric PR, we are frequently asked to explain the difference between a  press release, editorial and an advertorial. So here is a brief guide. A press release is a factual piece of information telling a story, that allows the journalist / editor to embellish and elaborate on it and tell the story in their [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/pr-press-releases/explanation-of-the-difference-between-a-press-release-editorial-and-an-advertorial/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ten Top Tips on how to Blog effectively to help market your business</title>
		<link>http://www.rhetoric-artofpersuasion.com/blogs-blogging/ten-top-tips-on-how-to-blog-effectively-to-help-market-your-business/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/blogs-blogging/ten-top-tips-on-how-to-blog-effectively-to-help-market-your-business/#comments</comments>
		<pubDate>Fri, 02 Sep 2011 15:13:16 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Blogs / Blogging]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1782</guid>
		<description><![CDATA[Blog writing is a very effective way of marketing your business, product or service. First of all, blogging helps to bring personality and soul to your business and brand, winning the trust and loyalty of your existing customers and prospective customers of the future.  Also constant blogging will improve the Google ranking of your company&#8217;s [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/blogs-blogging/ten-top-tips-on-how-to-blog-effectively-to-help-market-your-business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How a PR Firm can help get your business to the top of the Google rankings</title>
		<link>http://www.rhetoric-artofpersuasion.com/pr-press-releases/how-a-pr-firm-can-help-get-your-business-to-the-top-of-the-google-rankings/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/pr-press-releases/how-a-pr-firm-can-help-get-your-business-to-the-top-of-the-google-rankings/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 16:52:05 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Article Writing]]></category>
		<category><![CDATA[Blogs / Blogging]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>
		<category><![CDATA[PR /Press Releases]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1741</guid>
		<description><![CDATA[Most business owners, chief executives or marketing directors would agree that being near the top of page one on Google for relevant key word searches in their industry, market or field is paramount, in terms of customer acquisition online via their website. Achieving this is another thing!! There are many so called &#8220;SEO Consultants&#8221; out [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/pr-press-releases/how-a-pr-firm-can-help-get-your-business-to-the-top-of-the-google-rankings/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The custard pie in Rupert Murdoch&#8217;s face was unwittingly a PR masterstroke!!</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/the-custard-pie-in-rupert-murdochs-face-was-unwittingly-a-pr-masterstroke/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/the-custard-pie-in-rupert-murdochs-face-was-unwittingly-a-pr-masterstroke/#comments</comments>
		<pubDate>Wed, 20 Jul 2011 15:54:17 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Brand Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[PR / Crisis Management]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1705</guid>
		<description><![CDATA[The &#8220;custard pie&#8221; that landed in Rupert Murdoch&#8217;s face at yesterday&#8217;s Commons Committee &#8220;interrogation&#8221;, added a farcical element to the whole News of the World Phone Hacking Scandal, but by doing so diffused some of the hostility directed towards the News Corporation Chairman and Chief Executive. This mindless act singlehandedly did more in terms of [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/the-custard-pie-in-rupert-murdochs-face-was-unwittingly-a-pr-masterstroke/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Day the Closure of the News of the World became World News!!</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/the-day-the-closure-of-the-news-of-the-world-became-world-news/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/the-day-the-closure-of-the-news-of-the-world-became-world-news/#comments</comments>
		<pubDate>Sat, 09 Jul 2011 15:27:06 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Brand Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[PR / Crisis Management]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1672</guid>
		<description><![CDATA[When a newspaper becomes the news, it is worrying but surely not necessarily terminal?!! Progressively throughout 2011, News International and the News of the World have come to dominate the headlines of the print and broadcast media in the UK and further afield. The great irony is that the News of the World, the standard [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/the-day-the-closure-of-the-news-of-the-world-became-world-news/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top 15 Tips on how to use Facebook to Market the Small Business</title>
		<link>http://www.rhetoric-artofpersuasion.com/brand-marketing/top-15-tips-on-how-to-use-facebook-to-market-the-small-business/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/brand-marketing/top-15-tips-on-how-to-use-facebook-to-market-the-small-business/#comments</comments>
		<pubDate>Thu, 16 Jun 2011 16:11:24 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Brand Marketing]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1621</guid>
		<description><![CDATA[Facebook has become omnipresent, or ubiquitous if you prefer, in every day life and society as a whole!! Facebook has become a fundamental strand in the tapestry of our culture. Originally Facebook was created and developed as a social media tool for the individual to network online with friends, associates and acquaintances. And then it [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/brand-marketing/top-15-tips-on-how-to-use-facebook-to-market-the-small-business/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Top Ten Tips on how to use Twitter to Market Small Businesses</title>
		<link>http://www.rhetoric-artofpersuasion.com/online-internet-marketing/top-ten-tips-on-how-twitter-can-help-market-small-businesses/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/online-internet-marketing/top-ten-tips-on-how-twitter-can-help-market-small-businesses/#comments</comments>
		<pubDate>Tue, 10 May 2011 12:27:04 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1538</guid>
		<description><![CDATA[Businesses that &#8220;tweet&#8221; regularly may not always catch the early worm, but Twitter will certainly help you catch more worms in terms of custom and business!! Whether we like it or not, Twitter is now part of our working lives. As is being demonstrated by the current &#8220;celebrity injunctions&#8221; row, it is highly invasive and [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/online-internet-marketing/top-ten-tips-on-how-twitter-can-help-market-small-businesses/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why SEO should be the Marketing Mantra for the Small Business</title>
		<link>http://www.rhetoric-artofpersuasion.com/pr-press-releases/why-seo-should-be-the-marketing-mantra-for-the-small-business/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/pr-press-releases/why-seo-should-be-the-marketing-mantra-for-the-small-business/#comments</comments>
		<pubDate>Tue, 29 Mar 2011 14:46:28 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Article Writing]]></category>
		<category><![CDATA[Blogs / Blogging]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Newsletter Writing]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>
		<category><![CDATA[PR /Press Releases]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1513</guid>
		<description><![CDATA[Anything that a small business publishes online, whether it be through your website or blog, or simply distributed online, should pay stringent attention to the rules set down by the Search Engines, most notably Google. Whether we like it or not, every small business must pay homage to the laws of SEO, when visiting the [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/pr-press-releases/why-seo-should-be-the-marketing-mantra-for-the-small-business/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Why Press Releases are becoming more important to the hard pressed media</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/why-press-releases-are-becoming-more-important-to-the-hard-pressed-media/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/why-press-releases-are-becoming-more-important-to-the-hard-pressed-media/#comments</comments>
		<pubDate>Tue, 15 Mar 2011 13:34:41 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[PR /Press Releases]]></category>
		<category><![CDATA[Radio]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1481</guid>
		<description><![CDATA[The Media Standards Trust has recently launched a new initiative and website to “help the public distinguish between journalism and churnalism”. &#8220;Churnalism&#8221; is the growing practice, whereby a press release is &#8220;cut and pasted&#8221; into a publication without any editing, qualifying or corroboration. This phenomenon has come about as a result of newspaper, magazine and [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/why-press-releases-are-becoming-more-important-to-the-hard-pressed-media/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>&#8220;Magnificent Seven&#8221; Marketing Tips for Small Businesses</title>
		<link>http://www.rhetoric-artofpersuasion.com/online-internet-marketing/magnificent-seven-marketing-tips-for-small-businesses/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/online-internet-marketing/magnificent-seven-marketing-tips-for-small-businesses/#comments</comments>
		<pubDate>Wed, 02 Mar 2011 17:44:59 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Article Writing]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Newsletter Writing]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1439</guid>
		<description><![CDATA[Here are a &#8220;Magnificent Seven&#8221; Marketing Tips for Small Businesses. These &#8220;Magnificent Seven Bullets&#8221; will help you effectively hit your Target Audience / Market!! 1. Don&#8217;t market and promote your Small Business Like a Big Business The large blue chip corporates advertise to create brand awareness, as part of a long term marketing strategy. This [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/online-internet-marketing/magnificent-seven-marketing-tips-for-small-businesses/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>To Blog, or not to Blog &#8211; that is the Question??</title>
		<link>http://www.rhetoric-artofpersuasion.com/pr-press-releases/to-blog-or-not-to-blog-that-is-the-question/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/pr-press-releases/to-blog-or-not-to-blog-that-is-the-question/#comments</comments>
		<pubDate>Wed, 02 Feb 2011 15:23:20 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Blogs / Blogging]]></category>
		<category><![CDATA[Marketing for Small Businesses]]></category>
		<category><![CDATA[Online / Internet Marketing]]></category>
		<category><![CDATA[PR /Press Releases]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1399</guid>
		<description><![CDATA[At the risk of bastardising the Bard, we list 9 very good reasons for Blogging.  So good infact, that had William Shakespeare been living today in the New Media / Internet Age, he would almost certainly have had a &#8220;Bard Blog&#8221;!! When it comes to Blogging, the positives far outweigh the negatives. Infact there are [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/pr-press-releases/to-blog-or-not-to-blog-that-is-the-question/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Sky Sports should replace Andy Gray and Richard Keys with Sooty and Sweep!!</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/sky-should-replace-andy-gray-and-richard-keys-with-sooty-and-sweep/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/sky-should-replace-andy-gray-and-richard-keys-with-sooty-and-sweep/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 13:52:01 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1389</guid>
		<description><![CDATA[The annals of TV history are filled with great comedy double acts &#8211; from the sublime Morecambe and Wise and the Two Ronnies to the ridiculous Cannon and Ball and Little and Large; not to forget the loveable Sooty and Sweep and Kermit and Miss Piggy. Andy Gray and Richard Keys have nothing in common [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/sky-should-replace-andy-gray-and-richard-keys-with-sooty-and-sweep/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Nobby Stiles sells World Cup medal for less than Wayne Rooney&#8217;s weekly wage: where&#8217;s the justice?!!</title>
		<link>http://www.rhetoric-artofpersuasion.com/sport/nobby-stiles-sells-world-cup-medal-for-less-than-wayne-rooneys-weekly-wage-wheres-the-justice/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/sport/nobby-stiles-sells-world-cup-medal-for-less-than-wayne-rooneys-weekly-wage-wheres-the-justice/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 12:49:11 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[PR / Crisis Management]]></category>
		<category><![CDATA[PR /Press Releases]]></category>
		<category><![CDATA[Sport]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1319</guid>
		<description><![CDATA[If there is a Footballing God, he works in a very mysterious way, and must be called &#8220;Injustice&#8221;. For as Wayne Rooney, having re-negotiated his Manchester United contract last week,  holidays in a seven star hotel in Dubai on full pay; ex Manchester United hero Nobby Stiles was forced to sell his 1966 World Cup [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/sport/nobby-stiles-sells-world-cup-medal-for-less-than-wayne-rooneys-weekly-wage-wheres-the-justice/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Footballers like Wayne Rooney must learn the lesson that with privilege comes responsibility!!</title>
		<link>http://www.rhetoric-artofpersuasion.com/brand-marketing/footballers-like-wayne-rooney-must-learn-the-lesson-that-with-privilege-comes-responsibility/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/brand-marketing/footballers-like-wayne-rooney-must-learn-the-lesson-that-with-privilege-comes-responsibility/#comments</comments>
		<pubDate>Sat, 18 Sep 2010 14:22:23 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Brand Marketing]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[Sport]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1296</guid>
		<description><![CDATA[Coca-Cola is thought to be considering dropping their sponsorship deal with Wayne Rooney, following allegations that he had sex with a prostitute while his wife Coleen was pregnant. According to a report in last week&#8217;s Sunday Times, executives at the soft drink company’s USA head office have ordered its British wing to axe the England [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/brand-marketing/footballers-like-wayne-rooney-must-learn-the-lesson-that-with-privilege-comes-responsibility/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>As Big Brother disappears from our TV screens forever, let&#8217;s hope Big Sister doesn&#8217;t!!</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/as-big-brother-disappears-from-our-tv-screens-lets-hope-big-sister-doesnt/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/as-big-brother-disappears-from-our-tv-screens-lets-hope-big-sister-doesnt/#comments</comments>
		<pubDate>Sat, 11 Sep 2010 14:30:34 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[BBC]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1286</guid>
		<description><![CDATA[In the past ten years Big Brother has been a intrinsic part of our summers, filling the void of the &#8220;no man&#8217;s land&#8221; between the Spring and Autumn TV scheduling. But over that decade, it has become so much more than a stop gap or filler in the TV schedules. Big Brother has become woven [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/as-big-brother-disappears-from-our-tv-screens-lets-hope-big-sister-doesnt/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Subbuteo returns to emphasise the chasm between the simple game of football of the 1970s and the modern day multimillion pound corporate industry.</title>
		<link>http://www.rhetoric-artofpersuasion.com/media/subbuteo-returns-to-emphasise-the-chasm-between-the-simple-game-of-football-of-the-1970s-and-the-modern-day-multimillion-pound-corporate-industry/</link>
		<comments>http://www.rhetoric-artofpersuasion.com/media/subbuteo-returns-to-emphasise-the-chasm-between-the-simple-game-of-football-of-the-1970s-and-the-modern-day-multimillion-pound-corporate-industry/#comments</comments>
		<pubDate>Sat, 04 Sep 2010 14:24:32 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[Sport]]></category>

		<guid isPermaLink="false">http://www.rhetoric-artofpersuasion.com/?p=1272</guid>
		<description><![CDATA[A regional daily newspaper has found a new way around the ban on photographers imposed by Southampton Football Club – by using Subbuteo table football figures to recreate a match!! The Swindon Advertiser invented this surreal idea as a way of covering the Johnstone&#8217;s Paint Trophy match between Swindon Town and Southampton, as the latter [...]]]></description>
		<wfw:commentRss>http://www.rhetoric-artofpersuasion.com/media/subbuteo-returns-to-emphasise-the-chasm-between-the-simple-game-of-football-of-the-1970s-and-the-modern-day-multimillion-pound-corporate-industry/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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